“We are committed to fight against the use and abuse of plastic in the world of fashion and clothing, we will do so through the marketing of garments in ECONYL, an innovative fabric that is obtained by recycling the plastic contained in the oceans”.
This is the vision of the up-and-coming brand Penèlope, which responds perfectly to the current needs of our planet.
My work, in collaboration with ReallyAgency, was to conceive and design the brand logo and a brand manual with the main guidelines.
Scope
- Brand Styleguide
- Logo design